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Company Hidden Away in the Swamps of Florida is About To Harness The Next Crypto Boom For A Billion Dollar

A historic shift in policy towards AI is ushering in the era of digital tokens
Has strategically shifted its focus into Bitcoin and crypto as part of a long-term strategic crypto initiative!
This bold move accompanies the appointment of James Altucher, an early and experienced crypto enthusiast and best-selling author, as advisor to guide UPXI’s new digital currency holding company strategy.
Why are Insiders Buying?
The TOP 5 Reasons to Have UPXI on your Radar:
- Strategic diversification into the cryptocurrency market with 50%-70% Bitcoin allocation. The company aims to capitalize on the evolving blockchain-based digital landscape, with management emphasizing their commitment to executing an aggressive strategy in the cryptocurrency space.
- The creation of two specialized subsidiaries for crypto operations.
- Appointment of experienced crypto advisor with a proven track record. James Altucher advocated for Bitcoin investment in a 2013 CNBC interview and was a seed investor in Filecoin. He brings over a decade of cryptocurrency experience and will help strengthen strategy decisions and provide insights for Upexi’s digital treasury management.
- Multi-tiered investment strategy across major cryptocurrencies.
- Commitment to transparency with daily portfolio updates.
Andrew Norstrud, Chief Financial Officer of Upexi
Bitcoin was one of the biggest stories of 2024, and experts predict the coin will continue to take center stage in 2025! Especially with the Trump Administration advocating for national digital assets and wanting to make the U.S. the Crypto Capital of the planet!
Regardless of where you stand in the Bitcoin or political debate, the largest crypto’s performance’s growth has been exceptional. Bitcoin has been the best-performing asset class since its inception and has enjoyed an outsized triple-digit compound annual growth rate (CAGR).

In 2024, the coin hit over $100,000 for the first time. It hit a record $109,000 when Trump took office! After bursting through the $100k barrier, many experts predict more growth ahead.
The Trump administration has been vocally BULLish on the crypto industry. President Trump quickly signed an executive order upon entering the White House that includes working toward developing a national digital asset stockpile. “The digital asset industry plays a crucial role in innovation and economic development in the United States, as well as our Nation’s international leadership,” the order states.

How is UPXI Capitalizing on the Crypto Boom?
- Management and the Board of Directors have agreed to make a strategic investment in a portfolio of Cryptocurrency including Bitcoin that could grow exponentially in the future, and shift its growth strategy to opportunities in Crypto and the BlockChain.
- The Company has initiated a multi-pronged go-to-market strategy with a primary portfolio investment anchored by at least 50% of the total portfolio asset size in Bitcoin and the remainder of the portfolio in cryptocurrencies such as Ethereum, Ripple, Aave, Chainlink, Render, and several others. In the future, the portfolio will be available to view on the Upexi website with daily updates of Upexi's holdings.
- The company will initially operate through two newly established, wholly owned subsidiaries to separate its investments and reporting:
- ChainBitMiner: A diversified portfolio of Crypto coins anchored with 50-70% of portfolio in Bitcoin held in lieu of cash on balance sheet. The company will issue periodic press releases around completed Bitcoin purchases and newly added coins to the portfolio.
- QuantumHash: The Company will look to capitalize with investments in Crypto mining with a main focus on Bitcoin mining. The Company does not initially plan to operate its own mining operations.
Why Pay Attention Now?

Upexi (NASDAQ: UPXI)
Upexi (NASDAQ: UPXI) has boldly decided to make a significant shift away from its core consumer products business to focus on the rising cryptocurrency space. The company is using a strategy of using debt, equity and cash flow to accumulate Bitcoin, which has proven very successful for many companies and their investors.
UPXI
UPXI believes an expanded strategy should give investors more exposure to new coins with more potential upside while anchoring the company’s strategy with Bitcoin. The company will leverage available capital to expand the portfolio and reinvest in current and new opportunities in the Crypto universe.
The Stage One Solution
- Own a secure diversified portfolio of Crypto assets anchored by BTC but diversified with high growth opportunity coins.
- Expand into mining with investments either directly or indirectly with partner-efficient eco-friendly mining operations leveraging unique opportunities or technologies.
- Invest in new technologies for exposure to a rapidly developing market.
- Owning and expanding these assets over cash offers a much higher potential ROI for our investors.
Expanding on Winning Strategies
- Owning and financing owning BTC has been a winning strategy for public companies, and UPXI looks to expand on this with a more diversified approach.
- Current regulatory changes bode well for a highly appreciating market in the Crypto space.
- Mining the company’s own coins to expand its portfolio will reduce overall costs as coins prices continue to rise
- Owning computing Hash power will present new opportunities as the market expands and large institutions and countries adopt more widely.

The Bitcoin Mirage
- Concentrating risk on a single cryptocurrency without asymmetric upside potential.
- The moat to building a BTC Treasury is low, inviting intense competition.
- Many public companies lack a strong underlying business with free cash flow or the reputational strength to support continued BTC purchases.
- Individually managing a portfolio of alternative cryptocurrencies is complex, confusing, and expensive for most investors.
Alternative Token Portfolio
- XRP – Ripple is used as a payment solution by banks and institutions with primary use cases of cross border payment, crypto liquidity, and CBDC
- LINK – Chainlink connects smart contracts to real world data and traditional banking systems. Secure, reliable, and tamper proof data feeds to smart contracts
- AAVE – Aave’s is the world’s largest liquidity app. Users can borrow against assets, lend, stake, and swap.
- UNI – Uniswap is one of the largest trading DeFi exchanges, where traders interact directly without an intermediary
- FET – Fetch.AI/Artificial Superintelligence Alliance is an open marketplace for AI Agents and agent-based modular platform
- RENDER – Render offers parallel processing needs for rendering videos. It operates as a distributed GPU network, harnessing idle GPU power worldwide to provide low-cost rendering capacity
Expansion Plans
- Strategically support emerging blockchains to generate low-cost token rewards to enhance and diversify the Digital Treasury
- Mining opportunities in expandable low energy cost opportunities. Smaller sustainable projects that mine various portfolio coins to expand our digital Treasury and leverage additional cash for expansion
- Investments in free cash flowing businesses
The Crypto Revolution
Regulatory developments were the primary drivers of Bitcoin’s price surge in 2024. Its price saw a substantial rally, surpassing the critical resistance level of $100,000! 2025 could be shaping up to be another milestone year.
Trump’s pledge to implement crypto-friendly policies, including his statement that he would make America the “crypto capital of the planet”, boosted investor sentiment.
“That performance is likely to continue in 2025, we will have a clearer regulatory environment and we are seeing institutional capital come to the table in a more significant manner than we’ve ever seen,” said Josh Gilbert, a markets analyst at eToro Australia.
– Markus Thielen, head of research at 10x Research

What are other experts saying?
“Bitcoin is going to $200,000 in 2025. This year has been a slow bleed for DeFi, with the ETH-to-BTC price hitting new lows on a near-weekly basis.” – Andreas Brekken, founder, Sideshift
“There are two important catalysts heading into 2025: global macroeconomic conditions and net capital inflows into crypto. On the first catalyst, we expect a supportive environment for risk assets next year as central banks further ease interest rates, which will increase money supply and lead to a further appreciation and validation in Bitcoin’s underlying value proposition.” – Thomas Perfumo, head of strategy, Kraken
“2025 will be a year of breakthroughs and surprises. I predict Bitcoin could surpass $500,000, driven by growing institutional adoption, geopolitical uncertainty, and increased interest from sovereign wealth funds.” – Sandy Carter, COO, Unstoppable Domains
“2025 is shaping up to be a pivotal year for crypto. Many anticipate a strong market rally with new all-time highs, driven by an improving macroeconomic climate, continued institutional adoption boosted by ETFs, and a more favourable regulatory environment under a pro-crypto Trump administration.” – Nicklas Nilsson, analyst, GlobalData
“The current bull market we’re experiencing is set to continue into 2025, so the proliferation of this type of financial crime will be a key challenge facing the industry next year.” – Phil Larratt, director of investigations, Chainalysis
“Bitcoin could break into uncharted territory in 2025.” – Alberto Fernandez, ecosystem representative, Qubic
“Bitcoin’s evolution in 2025 will be marked by its maturation as a programmable asset.” – Lomesh Dutta, vice president of growth, Dfinity
On a yearly basis, Bitcoin has been higher in eleven of the past 14 years and has produced triple-digit gains in nine of those years!
Market Size and Opportunity
- Most worldwide financial assets and currency can be tokenized.
- Worldwide financial assets equal $1.4 QUADRILLION and there is $150 Trillion in global currency.
- The current cryptocurrency sits at only $3 trillion with room for growth.
- Crypto tokens will also play a role in the AI market, which is expected to reach a staggering $15 Trillion by 2030.


The potential in UPXI’s growth lies heavily at the hands of seasoned and experienced CEO Allan Marshall whose reputation is incredibly impressive!
Before he became CEO and Director of Upexi, Allan Marshall began his career in the transportation and logistics industry. He founded Segmentz, Inc. in November of 2000 and served as the Chief Executive Officer, successfully acquiring five distinct logistic companies, raising more than $25M of capital, and creating the infrastructure and business foundation that is now XPO Logistics Inc. with revenues in excess of $17 billion.
Prior to Segments, Mr. Marshall founded the U.S. Transportation Services, Inc. in 1995, whose primary focus was third-party logistics. And it was because of his innovative leadership and drive to help UST achieve its full potential that it sold to Professional Transportation Group, Inc. in January 2000.
Early in his career, Mr. Marshall served as Vice President of U.S. Traffic Ltd, a Canadian company. He founded their United States logistics division and had previously founded a successful driver leasing company in Toronto, Ontario, Canada.
Over the course of his long and storied career as a leader for companies all over the world, Mr. Marshall has proven himself to be a force to be reckoned with. His incredible growth story with XPO Logistics, Inc. shows the potential for any company with his name attached to it.
Under his guidance and expertise, UPXI is already growing year after year, with impressive multi-millions in revenue!
In Summary
Upexi (NASDAQ: UPXI)’s mission is to deliver shareholder value owning Bitcoin and a basket of other coins that the company has identified could grow exponentially over the coming years.
Bitcoin’s price has blasted through the much-anticipated threshold of $100,000. The coin hit $109,000 in January of 2025 thanks in part to Donald Trump’s re-election and other contributing factors that have led the crypto resurgence.

Analysts predict the cryptocurrency may have significantly more room for growth in 2025. Bitcoin already experienced a 150% rally in 2024!
“Clearly there is anticipation that the new administration is going to be somewhat more favourable to crypto than the old administration was,” said Andrew O’Neill, digital assets expert at S&P Global.
To reiterate why UPXI should be on your watchlist:
- A strategic diversification into the cryptocurrency market with 50%-70% Bitcoin allocation with the creation of two specialized subsidiaries for crypto operations.
- Appointment of experienced crypto advisor with a proven track record as well as a seasoned management team and experienced CEO.
- A multi-tiered investment strategy across major cryptocurrencies and commitment to transparency with daily portfolio updates.
With the positive sentiment surrounding the cryptocurrency sector, UPXI is at the ground-floor of its new strategic business plan and is aiming to build shareholder value with this diversification into one of the fastest-growing industries in the world! Start your own research!
*ISSUER-PAID CONTENT: Just so you know, what you’re reading is curated content for which we have received a monetary fee (detailed below) to create and distribute. Let’s be clear that investing can be quite the roller coaster as stock prices can have wild swings up and down, so consider those crucial risks before you ever consider trading anything we discuss. Make sure you check out our full disclosure down below for the details on how we were paid, the risks, and why these results aren’t what you’d call “typical.”
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